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A joint venture is the formation of a single entity, by two or more separate businesses, control of which is shared by the parties involved. The ¡§parent¡¨ companies get to keep their own interests outside of the venture but within it, everything is shared. A successful joint venture can be a very lucrative business proposition. An alliance created with an eye on strategy, your joint venture partners should complement your business activities. They should capable of providing a complementary service like distribution, finance, technology or personnel. For example, you could form a venture with a company with distribution capabilities if you need one and offer your finance capabilities in return. So that everyone in the joint venture gains, and gets what they want from it. But conflicting views among the parties to the venture can spoil the party. So here are some things you should look at before you become party to one: Know Who Your Business Associates Are It is always better to check the credentials of any business associate you're dealing with. And this is all the more true with joint ventures, it puts your reputation on the line. Their public image and reputation will reflect on you, as their associate in business. So do cross-check their credentials with other people and companies. And establish beyond doubt that there is a strong foundation for trust. This will allow you to assess whether the company can and will be able to follow through on its commitments to the venture. Build a Business Plan The business plan for your joint venture should be drawn up by all parties involved. The plan should include clearly defined goals for the venture as well as benchmarks for defining success. An exit strategy that is acceptable to all parties as well as terms for winding up the venture should also be incorporated. There should be a contingency plan in case for some reason the venture is dissolved before the specified date. Appropriate Structure You can register a joint venture as a Limited Liability Company or as other business entities. A popular way that is gaining with rapidly expanding businesses is to form corporate partnerships. You can always look into what will work best for you. Availability of Property and Resources The resources and property (appreciated or depreciated) that will be made available by each partner of the joint venture need to be clearly understood in advance. The types of resources to be provided or details of any specific use of a party's property should be discussed beforehand. In this way, you will avoid any sudden financial hiccups in the future. Special Allocations In the event that special allocations need to be made, this needs to be decided beforehand. These items include special gain or loss, and also includes income and deductions. If there is a loss, some of that will need to be allocated to each of the partners. Additionally, compensation to the partners that provide specific services should also be determined beforehand. If your partners and you find it difficult to reach agreement on the above issues, it may be time to say goodbye. You should look for other partners, with whom you can work. Because when you can come to an understanding, joint ventures can yield high profits.
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About the author: Vlad Ehrsam is the chief writer at Full Info on Business, there's a wealth of knowledge on the website, plus their free newsletter is well worth signing up for too. Don't reprint the same version as everyone else. Get your own unique content business article here.
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